Jazwares and Warner Bros. Discovery Global Consumer Products Launch Spooky New Plush Line

Audio By Carbonatix

PLANTATION, Fla.--(BUSINESS WIRE)--Oct 21, 2025--

Just in time for Halloween, Jazwares, one of the world’s leading toy companies, in partnership with Warner Bros. Discovery Global Consumer Products, has released a new plush collection inspired by spooky fan-favorite franchises including IT, Beetlejuice, Gremlins, Tim Burton’sCorpse Bride, and other legendary Warner Bros. properties, at retail now. Teaming up with Warner Bros. Discovery Global Consumer Products, Jazwares will also launch a wide array of plush across the studio’s robust entertainment catalog, with new releases expected regularly.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251021896655/en/

New Plush Line from Jazwares and Warner Bros. Discovery Global Consumer Products

“The horror and otherworldly genres have massive multigenerational appeal, so we are mirroring the thrill for core fans with plush that authentically captures the personality and spirit of these fan-favorite characters,” said Gerhard Runken, Executive Vice President of Brand & Marketing at Jazwares. “Our partnership combines Warner Bros. Discovery’s legendary characters with Jazwares’ Industry leading innovation in plush to create collectible must-haves for fans of all ages. Whether you’re into super heroes, nostalgia, or a little horror flair, there’s a plush for everyone.”

From spooky icons to super heroes, Jazwares' new plush collection taps into the massively popular and beloved Warner Bros. Discovery entertainment portfolio including:

• Fan-favorite cult classics Beetlejuice, Gremlins, and Tim Burton’s Corpse Bride
• IT: Welcome to Derry
• Harry Potter
• DC
• The Wizard of Oz
• Gilmore Girls
• FRIENDS
• Looney Tunes
• The Powerpuff Girls
• Scooby-Doo

Fans and collectors can look forward to an all-new plush line, featuring over 50 characters launching globally this year. The first wave of plush and BumBumz is available now at Walmart, Target, and Amazon—making it the perfect time to start building your collection. Check out some of the newest styles here.

Product assets availableHERE

About Jazwares

Jazwares, a Berkshire Hathaway company, is a leading global toy manufacturer with a robust portfolio of owned and licensed brands. Founded in 1997, Jazwares celebrates imaginative play with a progressive focus on identifying new and relevant trends to transform into high-quality products for consumers of all ages. Jazwares engages consumers through innovative play experiences with popular brands such as Squishmallows™, Pokémon™, Hello Kitty™, Star Wars™, Disney™, and BumBumz™. In addition to toys, offerings include virtual games, costumes, and pet products. Headquartered in Plantation, Florida, Jazwares has offices worldwide and sells its products in over 100 countries. For more information, visit www.jazwares.com and follow us on LinkedIn, X, Instagram, and Facebook.

About Warner Bros. Discovery Global Consumer Products

Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery’s Revenue & Strategy division, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.’ film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.

View source version on businesswire.com:https://www.businesswire.com/news/home/20251021896655/en/

CONTACT: MEDIA CONTACT:

Bret Ingraham

Jazwares

[email protected]

KEYWORD: UNITED STATES NORTH AMERICA FLORIDA

INDUSTRY KEYWORD: ENTERTAINMENT RETAIL OTHER ENTERTAINMENT OTHER RETAIL FILM & MOTION PICTURES SPECIALTY LICENSING (ENTERTAINMENT)

SOURCE: Jazwares

Copyright Business Wire 2025.

PUB: 10/21/2025 12:00 PM/DISC: 10/21/2025 11:59 AM

http://www.businesswire.com/news/home/20251021896655/en